The Startup Journey

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So, what really is a startup? Startup can be thought of as synonymous to innovation. It is basically a company in its initial stages founded by passionate entrepreneurs who believe in solving a problem or filling a gap. A startup goes through many stages, ten to be exact, to reach its maturity. Maturity could mean […]

Why Are Pakistan’s Startups Successful?

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Pakistan is witnessing a rising tide of start-ups in almost every large city. Their success rate, both globally and locally, is remarkably low as it ranges between 10% and 20%.

4 Top Tips To Help You Navigate In Starting A Company

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Disclaimer: This Article is updated by Yusra Qasim. You can find many start-up guides out there on how to create a business. However, this article will focus on four tips that will help grow your company through its infant stages. 1. Fund Yourself Although you can get funding from many different sources, such as family […]

3 Start-up Funding Mistakes To Avoid

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Startups are the fuel that drive us entrepreneurs each day. The excitement that comes with each decision is what keeps us going, even the scary ones.

How to Register a Private Company in Pakistan?

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In Pakistan, legal matters seem so complicated that we are forced to pay hefty amounts of fees to professionals whose businesses thrive on the lack of awareness of the general public. I recently got my startup incorporated without having to deal with or wasting my money on these so-called ‘professionals’. This Article explains the process of […]

5 Tips to Build a Startup’s Business Model Canvas

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Disclaimer: This Article is updated by Yusra Qasim. Every business starts with a unique idea in the minds of the founder, but translating that vision into a successful business requires planning. That is where business model comes to play. In simple words business model is a plan for the successful operations of your business. A […]

Importance of Social Media Marketing for Startups

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Disclaimer: This Article is updated by Yusra Qasim. Starting a business has never been simple, not now, not in the past. It requires hard work and devotion in terms of time, money and resources, to get people to start buying from a store. A few decades back the difficulties faced by start-up companies for marketing their […]

6 Books that All Entrepreneurs Should Read

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All those successful entrepreneurs we have heard of, have a commitment to lifelong learning. It is a common trait found among the mega-minds of the entrepreneurial universe.