From MVP to Momentum: The Case Study of Dastgyr Product Evolution

The Dastgyr logo, featuring the word "Dastgyr" in a stylized orange font.

The Humble Beginning In 2020, Dastgyr was born out of a deceptively simple idea: can we make it easier for Pakistan’s small retailers—kiryana shops—to restock inventory through a mobile app? The co-founders, Taimur Sheikh and Zohaib Ali, resisted the temptation to overbuild. Instead, they launched a barebones Android app with a limited catalog and relied […]