The Importance Of Vision For Startup Journey

VISION

Vision is YOUR Compass. It gives your startup direction & meaning. Your vision statement defines why your startup exists and where exactly are you headed. The vision is certainly not just a statement that you have to write once and then forget about. It comes back again and again throughout your startup journey. Your vision […]

What is Product Market Fit in the Startup Journey?

Product Market Fit

You now have clarity about your idea, that is like your baby. You have tested it and you are hopeful, but the next question is how do you turn your idea into a product? One-word answer? Research. And a heck lot of it! Assuming that you want to go forward with your idea: it is […]

What is a Business Model: Importance in the Startup Journey.

THE BUSINESS MODEL

The business model is the backbone of your startup. The business model can be split up into two parts. The first part pertains to your product or service, its design, make, & manufacturing. While the other part is concerned with selling it, the marketing, finances and basically your revenue plan. In simple terms, business model […]

Business Consultancy Can Take Your Startup To The Next Level

business consultancy can take your startup to the next level

What is the first thing that comes to your mind when you think of business consultancy? Advice? If yes, then you are not alone. A common misconception is that business consultancy is just advice. But it is a huge misconception, one that can even cost you your startup. Business consultants provide structure, the structure that […]

Essential Services That All Startups Need

Essential Services for Startups

Startups need a lot of hand holding, especially in early stages and let’s be honest a startup founder cannot do everything on their own, though that is what is usually expected but it’s a bad idea. So, early on you need to decide which services are you going to need outside help with. To make […]

The Startup Journey

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So, what really is a startup? Startup can be thought of as synonymous to innovation. It is basically a company in its initial stages founded by passionate entrepreneurs who believe in solving a problem or filling a gap. A startup goes through many stages, ten to be exact, to reach its maturity. Maturity could mean […]

Majority Startups Run Out of Cash- Don’t be like them!

Final

As a startup founder you are assumed to be a lot of things: a marketer, a salesman, a manager, an accountant, etc. But the vital question is that should you be? There are some things that would probably be right up your alley and others not so much. But you may find out that you […]

Founder Institute Karachi Cohort Graduates!

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Pre-seed Startup Accelerator: The Founders Institute The Founder Institute is the world’s largest pre-seed startup accelerator. It helps founders get to traction and funding with a support network of startup experts that are invested in their success, and through a structured business-building process. Based in Silicon Valley and with chapters across 180+ cities and 65+ […]

Going Digital: Digital Marketing for Startups.

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The pandemic of coronavirus has turned life, as we know it, upside down. We now live with an impaired-normal as our reality. How long is this going to last for? Definitely not a few weeks but months or even more. What was normal yesterday, is replaced by a new normal today and tomorrow we will see a different normal.