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October 6, 2020 Ecosystem

6 STEPPS To Create A Viral Campaign

Disclaimer: This Article is updated by Yusra Qasim. PSY’s Gangnam Styleto Drake’s ‘Kiki’s Do you love me?’   We have seen the Shan Biryani and and Osaka’s ‘Self-start ho jao’. So what makes these ads special, that we still remember them after so many years? Many people attribute these random viral posts to luck or…

October 6, 2020 Marketing

Testing your Startup Idea: Prototyping and Piloting

Disclaimer: This Article is updated by Yusra Qasim. It is always exciting when you come up with a product, or just the thrill of coming up with an idea that could possibly help you earn money while boosting yourself moral. But often enough many businessperson design their idea in isolation. They come with an idea…

October 6, 2020 Launching

5 Tips to Build a Startup’s Business Model Canvas

Disclaimer: This Article is updated by Yusra Qasim.   Every business starts with a unique idea in the minds of the founder, but translating that vision into a successful business requires planning. That is where business model comes to play. In simple words business model is a plan for the successful operations of your business….

October 29, 2018 Opportunities

The Inside Scoop from Pakistan Startup Cup 2018-2019

Disclaimer: This Article is updated by Yusra Qasim.   As we walked down the stairs to the hall for Start-up Cup, the atmosphere started to change. Standing in line at the registration desk, one could hear the distinct sound of chatter seeping out of the hall from the slightly ajar doors. The excitement was real,…

September 26, 2018 Ecosystem

5 Top Tips to Make a Social Media Marketing Plan.

Disclaimer: This Article is updated by Yusra Qasim.   Social Media Marketing has become an essential component in drawing customer attention, and hence, it is paramount for a start-up to deduce an effective plan. Start-ups often get intimidated when faced with the choice between spending money on marketing against the limited resources available. We are…