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October 6, 2020 Ecosystem

6 STEPPS To Create A Viral Campaign

Disclaimer: This Article is updated by Yusra Qasim. PSY’s Gangnam Styleto Drake’s ‘Kiki’s Do you love me?’ We have seen the Shan Biryani and and Osaka’s ‘Self-start ho jao’. So what makes these ads special, that we still remember them after so many years? Many people attribute these random viral posts to luck or a…

October 6, 2020 Marketing

Testing your Startup Idea: Prototyping and Piloting

Disclaimer: This Article is updated by Yusra Qasim. It is always exciting when you come up with a product, or just the thrill of coming up with an idea that could possibly help you earn money while boosting yourself moral. But often enough many businessperson design their idea in isolation. They come with an idea…

April 1, 2020 Marketing

Some of the Best Learning Resources for Your Children are Now Absolutely Free

Amidst the novel coronavirus outbreak, when all daily activities appeared to have been ceased and a full stop put to learning, COVID-19 has begun to take its toll on a developing country like Pakistan.  With seemingly no end to the pandemic visible, the aftermath can be way worse than anticipated which is why all Pakistanis need to step up to help out in any way they can.