Viral Marketing

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Building It Up with Pakistan Startup Cup 2018-19, Build-A-Business Workshop, Lahore

The 5th Edition of the Pakistan Startup Cup 2018-19 wrapped up in Islamabad and moved towards the bustling city of Lahore, with equally talented individuals and startups that are full of promise. The first day of the Build-A-Business Workshop commenced on 31st October, 2018, at the Pearl Continental Hotel, despite the current political unrest, nationwide. […]

Applications are Open for USAID SMEA Challenge Fund

Do you want to scale-up your Startup? Does your Startup provides a sustainable and scalable solution to overcome and solve the challenges. If the answer is Yes! then USAID SMEA Challenge Fund is for you. In collaboration with TiE Islamabad, USAID SMEA Challenge Fund is here to help in scaling up by providing the investment as […]

The Inside Scoop from Startup Cup

As we walked down the stairs to the hall for Startup Cup, the atmosphere started to change. Standing in line at the registration desk, one could hear the distinct sound of chatter seeping out of the hall from the slightly ajar doors. The excitement was real, the day had finally come. With our slightly accelerated […]

Can you realize your dreams with just Rs.2000?

What does one do when you have a desire to start a business but only Rs.2000 in your wallet? If they are true entrepreneurs, they make it happen. The journey started back in 2015 when 2 friends found themselves with just Rs.2000 in their pockets and a desire for greatness. They knew that ECommerce was […]

Start Your Business Without Money (Urdu) – Rehan Allahwala

اس کتابچے میں، ریحان آپ کو کچھ خاص تدابیر سکھائے گی جس کے ساتھ آپ اپنا کاروبار شروع کر سکتے ہیں. یہ ضروری نہیں ہے کہ کاروبار کامیاب ہوجائے گا تاہم کتابچہ کا مقصد یہ خوف ختم کرنا ہے جو آپ کو اپنا کاروبار کرنے سے روکتا ہے. کلاس کے طلباء، ساتویں، آٹھواں کو ان […]

Start Your Business Without Money – Rehan Allahwala

Rehan will teach you important steps to help turn your big idea into a successful business. The purpose of this booklet is to conquer your fears of starting a business, whether it’s for-profit or not for-profit. Age is just a number, starting a business at a young age is probably the best idea.The book has been designed for all […]

Tips To Help You Navigate Starting A Company

You can find many startup guides out there on how to create a business. However, this article will focus on four tips that have help grow your company through its infant stages. 1. Fund Yourself Although you can get funding from many different sources, such as family and friends, venture capital, crowdfunding and angel investors, […]

How to Register a Private Company in Pakistan?

In Pakistan, legal matters seem so complicated that we are forced to pay hefty amounts of fees to professionals whose businesses thrive on the lack of awareness of the general public. I recently got my startup incorporated without having to deal with or wasting my money on these so-called ‘professionals’. The Complete Guide of New Company […]

STEPPS to a Viral Campaign

We all have heard of PSY’s Gangnam Style or the recent trend of Drake’s ‘Kiki’s Do you love me?’. We have seen the Shan Biryani ad and Osaka’s ‘Self start ho jao’. So what makes these ads special, that we still remember them after so many years? Many people attribute these random viral posts to […]